Syncro PR | Monitoring and evaluation, Oxfordshire PR agency

Monitoring & evaluation

The success of any public relations campaign should be judged on measurable results.  Media monitoring and evaluation underline all we do to ensure we provide real return on investment.  We work with you to set clear objectives to meet your business goals and measure outputs to effectively evaluate campaign success. 

At Syncro, detailed reporting can be provided on all PR campaigns, we can also monitor your competitor’s media activity in order to keep you top of your game. The team provides a professional media analysis and PR cutting service that monitors outcomes of the releases thereby delivering measurable results. 

Within this, we monitor a full spectrum of social media conversations, understand their impact, and take action based on that understanding.  We also subscribe to one of the world’s most powerful media databases with flexible list-building tools so should you need to target a new area of business, you can capitalise on this capability.

• Print and digital monitoring
• Press cutting service
• Social media monitoring and analytics
• Equivalent Advertising Value (EAV)
• Competitor PR benchmarking